Guess one really does learn something new every day…or at least every few days.

There was an article in the Washington Post on Saturday, 7 October 2006 about various marketing techniques used on the Internet. The author used a term I had never encountered before…”Meat Puppet,” along with a number of other more common terms.

After reading the article, I thought about it for a while and decided that the marketing techniques the author talked about were not really unique to the Internet. They have been in use for years. Its just that the media used to deliver them has changed and the results are achieved much more rapidly than in the past.

What do you think?